Meet owners before the market does.

Weekly seller-intent opportunities.

Core Value

Owners First scores intent, not just activity.

For M&A advisors that creates a chance to turn proprietary early intent signals into earlier, warmer, and more defensible owner conversations.

Selected owner records are evaluated using recent engagement, repeated clicks, topic relevance, timing patterns, and likely human activity filters. The goal is to identify owners who may be shifting from passive awareness to active research around valuation, exit planning, or selling.

Meet owners before the market does.

✔ The first meaningful conversation wins the relationship. 

✔ The relationship wins the engagement. 

✔ The engagement wins the deal. 

Bottom line: this is not a random cold-list or mass-list model. It is a disciplined owner-intent system built for M&A Advisors who move quickly, follow up well, and turn conversations into signed opportunities. 

Seller-Intent Opportunities

Need high quality high intent opportunities consistently?

Every owner engagement begins with awareness, timing, and outreach.

Owners First is built on a curated owner database & proprietary engagement data that has contributed to:

✔ 63 completed business sale transactions 

✔ 800+ valuations

✔ Approximately $350 million in enterprise value generated from this database 

140,000 active and weekly engaged business owners.

Each week, Owners First identifies fresh owner-intent activity from valuation, exit planning, and sale-related content.

Owners First gives access to high-intent owner leads generated from our proprietary engagement data. 

Weekly Seller-Intent Snapshot 📈

Market Intelligence Pull: Mon-Thu activity

Seller-intent opportunities available. New activity reviewed weekly.

This data pull identified 37,112 engaged owner contacts from recent outreach activity.

From that activity, Owners First surfaced 4,196 broker call-list candidates, including:

✔ 2,122 Immediate Seller / Tier 1 opportunities

✔ 417 Hot Seller / Tier 2 opportunities

✔ 1,657 Tier 3 follow-up opportunities

Each weekly pull is ranked by recent engagement, repeat clicks, seller-intent score, recency, business-domain activity, and human-behavior filters.

Owners First scores intent, not just activity.

You Get Only What Fits

The model is simple: 

Owners First is not a static database or bulk lead list.

Data is structured around fit - including geography, industry focus, deal-size range, advisor capacity, and follow-up process.

Before company-level data is released, we define the structure, suppression process, and use terms so both sides are clear.

✔ No subscription

✔ No platform fee

Illustrative Structure

Start small. Scale only if it works. 

Owners First is weekly seller-intent intelligence. 

The value is not simply having a company name in a database. The value is identifying which owners are showing current activity and may be worth prioritizing now.

A typical starting structure is a focused batch of selected owner records that match your agreed criteria. 

If an Owners First sourced record becomes a closed transaction there is a success-fee participation at closing.

These owners already receive enough email. The value is identifying who is already searching, then picking up the phone and having the right conversation before the market does.

Lead Protection

Engage an owner, notify Owners First, and the opportunity is protected to you.

Meaningful engagement may include:

✔ Live conversation

✔ Scheduled meeting

✔ Valuation discussion

✔ Signed engagement

✔ Similar documented interaction

Once protected, Owners First will not resell that same opportunity to another M&A Advisor.

Included Optional Support

Optional backend support may include:

✔ Valuation Snapshot for any owner

✔ MarketCheck for any owner

✔ Exit Playbook for any owner

Provided to help you secure engagement - again optional.

Why It Works

Meet owners before the market does.

✔ Earlier owner conversations

✔ Proof of intent, not cold leads

✔ Buy only the selected records that fit

✔ Controlled upfront spend

✔ Aligned economics

✔ Optional backend support

✔ Lead protection after engagement

How It Works

Simple process. Clear expectations.

1 - Select the owner records you want based on your niche, geography, and wheelhouse.

2 - Review seller-intent opportunities

3 - Get selected records that fit

4 - Reach out directly by phone and work the opportunities

5 - If meaningful engagement is established, the opportunity can be marked protected

6 - If a sourced record closes, Owners First receives the agreed success-fee participation

Next Steps

Email me:  Greg - More Details Please 

Send me your wheelhouse.

I’ll send redacted screenshots, sample available seller-intent opportunities, and recent deals closed.

Built to help you meet owners earlier.

Important Fit & Outreach Note

Owners First provides contact data and seller-intent market intelligence based on recent engagement signals. Historically, this data has produced approximately a 0.05% bounce rate when sent through Amazon SES.

This works best for advisors who follow up by both phone and email. If your plan is only to upload contacts into an email platform and wait for replies, this is probably not the right fit.

Email bounce issues, rejected messages, delivery problems, low response rates, or inbox placement problems can occur because of the advisor’s email platform, sending setup, domain authentication, suppressions, CRM configuration, or follow-up process, and do not necessarily indicate a defect in the data.